Ready to fall in love at first scoop? Meet the No. 1 British facial cleanser. * Perfected through 45 formulations, this fragrance-free edition of Elemis's iconic cleansing balm combines a luxurious 3-in-1 texture with visible skin-enhancing results. The essential first step in your daily ritual, Pro-Collagen Cleansing Balm is clinically tested to melt away waterproof and long-wear makeup, strengthen the skin’s barrier, and deliver instant hydration. ^ A trio of nourishing plant oils, including elderberry, Optimega™ and bee-friendly starflower oil, combined with Elemis's superhero algae padina pavonica, promote soft, hydrated, and glowing skin. Journey through three indulgent textures in one. The rich balm melts into a luxurious oil when gently massaged into the skin, before transforming into a hydrating milk on contact with water. The unique formula can be left on as a deep-cleansing and softening facial mask. Mineral oil-free formula. Fragrance-free. Ophthalmologist tested. ** To reduce Elemis's global footprint, we will no longer be including cleansing cloths in any new packs produced from October 2023. *Source: Circana (UK) Ltd, Retail Tracking Service, Prestige Skincare Facial Cleanser Value and Unit Sales by Franchise, Prestige Brand Classification, 12 Months Ending September 2025. **Ophthalmologist Tested. Results based on 30 people. ^Independent Clinical Trials 2025. | Elemis Pro-Collagen Fragrance Free Cleansing Balm, 100 g | Dermstore